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performance marketing paid social youtube meta tiktokπ Description
- Plan paid social creative; build UGC testing roadmap for Ro's brands.
- Source and manage creators end-to-end to produce paid social assets.
- Analyze performance data to identify patterns and inform briefs.
- Coordinate cross-functional flows from idea to launch with Brand Design, Product Marketing, and Legal teams.
- Drive process improvements; own day-to-day execution with a channel lead.
π― Requirements
- 3β6 years in performance marketing, UGC or influencer roles.
- Strong analysis; accountable for outcomes in growth marketing.
- Deep understanding of social platforms and performance UGC.
- Excellent writing for briefs and external comms with creators.
- Operationally strong; PM skills, briefs, tight timelines.
- Relationship management; cross-functional negotiation.
- Curious, coachable; apply feedback to improve performance.
- Able to own a body of work end-to-end with minimal oversight.
π Benefits
- Medical, dental, and vision + OneMedical membership.
- Dependent Care FSA.
- 401(k) with company match.
- Flexible PTO.
- Paid parental leave + Fertility benefits.
- Pet insurance.
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