Related skills
analytics pharma sprinklr mlrπ Description
- Lead paid social strategy across Meta, LinkedIn, TikTok, and emerging channels.
- Develop full-funnel paid social for Life Sciences/pharma incl. HCP/patient targeting.
- Ensure campaigns meet regulatory standards (MLR) while maintaining performance.
- Partner with cross-functional teams to deliver integrated marketing.
- Own paid social performance, optimization, testing, and improvement.
- Translate data into actionable insights; deliver executive reporting.
π― Requirements
- 8-10 years of paid social strategy and execution experience.
- Experience in Life Sciences, pharma, or other regulated industries.
- Strong understanding of regulatory considerations, including MLR in paid media.
- Proven ability to lead full-funnel paid social programs, including HCP/patient campaigns.
- Deep platform expertise across Meta, LinkedIn, TikTok, Reddit, and other emerging channels.
- Strong analytical mindset; translates performance data into strategic recommendations.
π Benefits
- Comprehensive benefits: medical, dental, vision, life, 401K, lifestyle, disability.
- Flexible time off and holidays.
- Inclusive culture; Equal Opportunity Employer.
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