Associate Director, Digital Strategy

📋 Description

• Lead day-to-day strategy for 2-3 enterprise B2B accounts with $500K+/month media spend.
• Own growth, retention, and roadmap with pipeline generation and revenue impact.
• Architect integrated media plans across paid search, LinkedIn, programmatic, and YouTube.
• Translate objectives into paid media strategies by buying stages and personas.
• Guide forecasting, planning, and performance reporting with funnel attribution.
• Collaborate with data and CRM teams (Salesforce, HubSpot) to optimize outcomes.

🎯 Requirements

• 5+ years of digital marketing with a focus on B2B performance.
• Proven success leading paid media programs for enterprise B2B.
• Deep understanding of full-funnel and account-based marketing.
• Experience translating CRM data and sales metrics into media insights.
• Forecasting, budget allocation, and attribution frameworks (MTA/MMM).
• Comfortable presenting to CMOs, VPs, and revenue leaders.
• Collaborative leader who fosters cross-functional teams.
• Bachelor's degree or equivalent work experience.

🎁 Benefits

• Excellent, full coverage medical, dental, and vision insurance.
• Generous PTO and 15 company holidays.
• 401k with company contribution.
• Paid parental leave.
• Work-life balance with focus on personal well-being.
• Career growth and entrepreneurial opportunities.