Related skills
storytelling ai brand strategy workshop facilitation audience segmentation📋 Description
- Lead strategic pharma/rare disease branding initiatives.
- Define audience segments (HCPs, Patients, Caregivers) and map journeys.
- Synthesize data into clear, actionable narratives.
- Develop market opportunities and strategic plans from insights.
- Present outputs; shape persuasive client storytelling.
- Facilitate client workshops using Miro and promote collaboration.
🎯 Requirements
- 7+ years of professional experience; 2+ years in agency/consultancy.
- Pharma/Rare Disease focus; regulatory and market understanding.
- Storytelling mastery; present a compelling client vision.
- Strategic fluency: audience definition, segmentation, briefs.
- Executive presence; lead cross-functional teams.
- Thrives in change; entrepreneurial spirit.
🎁 Benefits
- Medical, Dental, Vision, Life Insurance
- 401K and Lifestyle Spending Account
- Employer Paid Life & Disability Insurance
- Flexible Time Off & Holidays
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