Related skills
keyword research localization aso app store optimization google play📋 Description
- Own and execute the ASO strategy across Apple App Store and Google Play.
- Drive keyword research, ranking optimization, and metadata across markets.
- Optimize store listing conversion rates (icons, screenshots, videos, descriptions, A/B tests).
- Monitor and improve organic installs, impressions, CVR, and retention.
- Use ASO tools (AppTweak, AppsFlyer) to track performance and opportunities.
- Leverage AI tools to speed keyword discovery, testing, localization.
🎯 Requirements
- 3+ years hands-on ASO for iOS & Android
- Experience in fast-paced, high-growth environments
- Strong understanding of App Store & Google Play algorithms, CVR
- Experience using ASO tools: AppTweak, AppsFlyer, and keyword tracking
- Keyword tracking and experimentation platforms
- Cross-functional collaboration with product, growth, and marketing teams
🎁 Benefits
- Competitive salary
- Medical insurance with dependents coverage
- Birthday and work anniversary leave
- Flexi-work and hybrid/remote setup
- Crypto.com Visa card provided upon joining
- Regional benefits vary; learn from Talent Acquisition
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