Marketing Producer (Google Ads)

Appodeal is a dynamic US-based product company with a truly global presence.

We have offices in Warsaw, Barcelona and Virginia along with remote team members located around the world.

Our company thrives on diversity, collaboration, and innovation, making us a leader in the mobile app monetization space.

Why Appodeal?

At Appodeal, we’re more than just a company—we’re a team united by a common mission: to help every person discover and grow their talents!

We take pride in our cutting-edge product and our internationally dispersed team of talented professionals.

Here’s what we value, and what we hope you do too:

• Continuous Learning and Growth: We are passionate about learning, growing personally, and building rewarding careers.
• Making an Impact: We are committed to building a history-defining company that leaves a lasting impact on the mobile app industry.
• Solving Exciting Challenges: We tackle complex problems every day, supported by a team of world-class professionals and mentors.
• Enjoying the Journey: We believe in having fun while working toward our goals.

We’re looking for a Marketing Producer to lead the growth of our mobile gaming titles through data-driven marketing strategies — with a particular focus on scaling and evolving our Google Ads channel. This is a strategic and executional role that bridges performance marketing, creative production, and product growth.

• Lead the growth strategy on Google Ads, combining strategic vision with channel expertise
• Continuously optimize performance through systematic testing, iteration, and insight generation. Identify growth levers and scale what works.
• Collaborate closely with the product, creative, ASO, and data science teams.
• Champion structured experimentation — design meaningful tests, analyze results, and turn insights into actions.
• Develop and maintain a strategic, high-impact partnership with Google.
• Contribute to team-wide marketing strategy and knowledge — share insights, challenge assumptions, and raise the bar for campaign thinking and execution.

• 5+ years of performance marketing experience in mobile gaming, with deep expertise in Google Ads.
• Proven track record of managing significant UA budgets and delivering measurable business growth.
• Solid understanding of the mobile marketing ecosystem — including attribution, MMPs, conversion tracking, and performance analytics.
• Experience working with BI tools such as Tableau or internal analytics systems.
• Passion for mobile gaming, sharp marketing intuition, and excellent communication skills — able to align teams around a shared vision.

With an outstanding product and a mission that excites and inspires, Appodeal offers a unique opportunity to make an impact while being part of an amazing team.

Join us and help shape the future of mobile app success!