Related skills
ecommerce performance marketing japan strategic partnerships roas📋 Description
- Own end-to-end strategy and revenue growth for AppLovin’s ecommerce in Japan.
- Define local go-to-market strategy, market entry, and growth priorities.
- Build and expand strategic ecommerce partnerships with CMOs, founders, and execs.
- Serve as a trusted executive advisor to top advertisers, guiding growth and performance.
- Lead complex commercial discussions, including long-term partnerships and scaling plans.
- Oversee strategic campaign performance toward ROAS and LTV growth.
🎯 Requirements
- 7+ years in performance marketing, digital advertising, or BD with revenue growth.
- Experience owning regional revenue and building early or scaling businesses.
- Deep understanding of KPIs, attribution, incrementality, and lifecycle measurement.
- Experience with DTC brands, platforms, or agencies, ideally in Japan.
- Strong executive presence to influence C-level stakeholders.
- Analytical skills to translate data into strategic direction and outcomes.
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