Related skills
hubspot salesforce seo email marketing linkedin📋 Description
- Plan and scale multitouch demand gen programs (ABM, ads, SEO, email)
- Develop lead nurturing programs to move prospects through the funnel
- Coordinate with vendors to maximize demand-gen platform capabilities
- Analyze performance and ROI; optimize campaigns
- Collaborate with sales, operations, content and design teams
- Monitor MQLs and pipeline; provide data-driven insights
🎯 Requirements
- Bachelor's degree in business, marketing, or related field
- 5+ years in demand generation; $1M+ annual paid media
- B2B tech marketing with enterprise buying committees
- Proven revenue growth and experimentation plans
- Expertise: Google Search, LinkedIn, programmatic, email, SEO, ABM
- Salesforce and HubSpot; strong Excel skills
- Data-driven with strong analytical skills
- PM skills; Monday.com preferred; fluent English
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