About the Role

We are looking for an Instructional Designer who will be responsible for Courses & learning paths for Almabase.

Your core focus will be to —

Translate product workflows and use cases into structured learning paths and courses.
Design modular content that can be reused across academy, webinars, KBs and internal enablement.
Own learner experience: prerequisites, progression, quizzes, certifications.

You will collaborate with product, engineering, design, and customer-facing teams to deeply understand how the product works, identify learning gaps, and turn complex workflows into simple, effective learning experiences.

Responsibilities

Learning Experience Design

Design courses and learning paths catering to every customer persona — new customer, existing customer, etc. (core responsibility).
Create structured modules, assessments, and interactive elements to make learning seamless.
Turn raw product information into engaging, outcome-based learning experiences through courses, KBs, and other mediums.
Enable the internal team to stay well-equipped with product knowledge.

Content Development & Writing

Create and maintain KBs, write scripts for videos, walkthroughs, micro-learning clips, and tutorials.
Build job aids, printable quick guides, and checklists.
Maintain consistency in tone, structure, and terminology across all education content.

Cross-Functional Collaboration

Work closely with Product Managers to understand new features.
Partner with Support and Success to identify common customer challenges.
Gather feedback from users and internal teams to continually refine learning material.

Continuous Improvement

Review and update all learning content in line with product releases.
Track course engagement and completion to improve learner outcomes.
Standardize course formats and documentation patterns for scalability.

Must Haves

2–4 years of experience in Instructional Design, Learning Experience Design, or Customer Education.
Strong understanding of adult learning principles and instructional design frameworks.
Proven experience creating structured courses, tutorials, or product training.
Excellent writing and communication skills with a focus on clarity.
Ability to simplify complex software concepts into digestible learning steps.
Comfort working cross-functionally in a fast-moving SaaS environment.
Experience in tools like Rise, Storyline, or anything similar.

Nice-to-Have

Experience with Clueso, Canva or other authoring and simple design tools.
Experience building video-based education or micro-learning modules.
Basic familiarity with UX writing, technical writing, or documentation tools.
Understanding of analytics to measure content performance.

12-Month Plan

Months 1–3

Get hands-on with Almabase modules and workflows.
Start building core courses for highest-impact areas (Events, Email, Profiles).
Create foundational templates for course structure and assessments.

Months 4–6

Expand course library to cover advanced use cases and admin workflows.
Use courses to generate consistent, high-quality knowledge base articles.
Partner with Support to reduce top-ticket drivers via course content.

Months 7–9

Start designing certification paths or advanced learning journeys.
Introduce richer media: videos, micro-lessons, interactive guides.
Build reusable content frameworks for future ID hires.

Months 10–12

Take full ownership of Almabase’s customer learning ecosystem.
Standardize course creation → KB → onboarding content workflow.
Continue refining learning effectiveness with data and customer feedback.

Where This Role Fits

The Instructional Designer will:

Lead course creation (the new center of Customer Education).
Produce export-ready KB content through courses for efficiency.
Support onboarding with structured learning paths and tutorials.
Collaborate on feature launches, creating “learning-first” materials.
Eventually complement a Technical Writer (if hired later) with course-first content.

This role becomes the foundation of our self-serve education strategy, ensuring customers have clear, guided pathways to success.

Instructional Designer – Customer Education