Related skills
salesforce marketing automation marketo gdpr lead nurturingπ Description
- Lead integrated lifecycle marketing strategy across email, nurture, and campaigns.
- Own end-to-end lifecycle programs from strategy to execution and optimization.
- Build persona-based lifecycle programs to move leads from MQL to SAL/opportunity.
- Orchestrate campaigns; collaborate with marketing team; report on performance.
- QA campaigns in Marketo; partner with Marketing Ops for lead flow and reporting.
- Align with SDR/AE teams to support funnel, conversations, and pipeline.
π― Requirements
- 3+ years in marketing, sales, consulting, or related at a B2B SaaS company.
- Hands-on Marketo or other marketing automation experience.
- Salesforce CRM experience; campaign tracking and lead flow.
- Litmus for email QA and deliverability (preferred).
- Knowledge of CAN-SPAM and GDPR compliance.
- Remote role; Mexico residence required (remote in Mexico only).
π Benefits
- Competitive base salary.
- Annual company bonus.
- 100% employer-paid medical, dental, and vision coverage.
- Parental leave program.
- Christmas bonus (Aguinaldo).
- Generous vacation and holiday policy.
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