Related skills
gtm positioning messaging collateral📋 Description
- Own positioning and messaging for Label Studio Enterprise across personas.
- Partner with Product to position and launch Tier 1 Enterprise features.
- Develop competitive positioning and internal sales training.
- Translate customer pain points into marketing assets that drive pipeline.
- Collaborate with Demand Gen and Content to support campaigns and events.
- Contribute to thought leadership, analyst briefings, and case studies.
- Evolve core messaging framework and ensure consistent delivery.
- Enable GTM teams to win logos with business-impact messaging.
🎯 Requirements
- 8+ years in B2B product marketing translating tech to business impact.
- Experience marketing to data science/AI leaders or MLops is a plus.
- Excellent verbal and written communication; enterprise-focused sales enablement content.
- Deep understanding of product positioning, strategy, and launches.
- Thrives in a lean startup; ownership and action.
- Bonus: familiarity with PLG or open source GTM motions.
🎁 Benefits
- Stock options
- Comprehensive health benefits
- Transparent, collaborative team culture
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