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Mission
We’re looking for a
Brand & Creative Operations Manager who combines the structure of a producer with the instincts of a brand-savvy copywriter. You’ll be the link between marketing strategy and creative execution: turning campaign ideas into clear, actionable briefs, helping craft strong messages before pixels, and ensuring the studio delivers high-quality, on-brand assets — fast and effectively.You are not a designer. But you understand what makes a message click, what makes a layout work, and what a creative team needs to do their best work.
Your Responsibilities
1. Creative Brief & Messaging Partner :
- Translate campaign goals into
message-first creative briefs that are clear, short, sharp.- Partner with Demand Gen and Campaign Managers to
craft headlines, hooks, CTAs, and angles — especially for ads, landing pages, and social.- Be the
guardian of the brief: refuse vague requests, push for clarity, sharpen objectives and identify key stakeholders for each project (RACI).- Understand the product and its value proposition to craft accurate and impactful assets.
2. Creative Production & Planning :
- Own the
studio project pipeline: from request to delivery across Brand design/Video and prioritization within a fast moving context.- Plan creative sprints with internal and freelance talents, managing deadlines and priorities.
- Track progress, unblock issues, and ensure nothing falls through the cracks.
- Oversee content hosting on platforms such as YouTube and the company website.
3. Studio Workflow Optimization:
- Improve and formalize creative workflows (briefing, reviews, feedback loops, versioning).
- Implement tools and rituals (e.g. sprint board, retro, async reviews) that make the team faster and happier.
- Manage multi locales delivery with an efficient production process
- Organize and maintain creative database to share with other teams a fast evolving assets library
4. Asset Quality & Brand Consistency :
- Review creative output for clarity, relevance, consistency with brand tone and visuals.
- Provide first-line QA: is the message sharp? Is the CTA strong? Does it reflect the Treasury Powerhouse position?
5. Internal Collaboration & Stakeholder Management :
- Be the main point of contact between marketing teams and the studio.
- Help prioritize tasks when everything is urgent.
- Educate internal teams on how to work with the studio and improve creative requests.
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