Acquisition Marketing Manager, Referrals

Added
2 days ago
Type
Full time
Salary
Salary not provided

Related skills

sql jira asana excel braze

๐Ÿ“‹ Description

  • Own referral and onboarding strategies from idea to global rollout
  • Build lifecycle campaigns with Braze to drive engagement
  • Analyze data to identify referral trends and growth drivers
  • Design AB testing plans and experiments
  • Lead the referral experimentation roadmap and messaging
  • Collaborate with Product and Creative on onboarding journey for new users
  • Define lifecycle KPIs and maintain campaign reporting
  • Align cross functional teams around lifecycle priorities that move the needle

๐ŸŽฏ Requirements

  • 3+ years in growth/marketing/analytics
  • Track record of lifecycle campaigns with measurable impact
  • Strong SQL and Excel for insights
  • Familiar with referral, onboarding, and engagement strategies
  • Experience with AB testing and scaling learnings
  • Braze experience; Asana/JIRA a plus

๐ŸŽ Benefits

  • Equal opportunity employer
  • Collaborative cross functional team culture
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