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retail e-commerce cpg wholesale alternate channels📋 Description
- Develop and execute a new strategic channel retail go-to-market model.
- Grow omnichannel presence by building relationships with key retailers.
- Collaborate on channel roadmap, launches, and market-share growth.
- Drive merchandising and on-shelf visibility with the marketing team.
- Lead trade promotions and customer spend by account in new channels.
- Identify new opportunities with Wholesale Channel.
🎯 Requirements
- 5+ years in retail CPG, alternate channels preferred.
- Experience managing large retail accounts.
- Excellent internal and external communication.
- Experience in strategic growth and new channel expansion.
- Ability to manage multiple retailers and internal stakeholders.
- Experience with wholesale channels and independent customers.
🎁 Benefits
- Medical, dental, vision coverage.
- 401k with Squatch match.
- PTO and generous leave.
- Healthy snacks and company events.
- Free Dr. Squatch products.
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