Related skills
seo google analytics facebook ads abm linkedin ads📋 Description
- Develop, deploy, and optimize data-driven ABM strategies across multiple channels.
- Collaborate with regional Field Marketers, Sales, and Operations to align campaigns.
- Monitor and report on KPIs, presenting progress to stakeholders and senior management.
- Oversee budget and ad spend to maximize ROI.
- Keep pulse on SEO, PPC, and digital marketing trends and best practices.
- Document processes and best practices in our handbook for marketing and sales teams.
🎯 Requirements
- Bachelor's degree in Marketing, Business, or related field with 2+ years ABM experience.
- Strategic thinking with high attention to detail in execution.
- Extensive experience developing and executing ABM campaigns.
- Proactive, self-starter mentality with initiative and critical thinking.
- Familiarity with ABM tools like DemandBase is a plus.
- Proficiency with Google Analytics, Excel or Google Sheets, and paid social networks.
🎁 Benefits
- Health Benefits (Medical, Dental & Vision)
- Tuition Reimbursement Program
- Short & Long-term disability
- Life Insurance
- Flexible Spending Account (Section 125)
- Matching 401K retirement plan
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