Related skills
gtm b2b abm segmentation ai tools📋 Description
- Define ABM strategy, messaging, channels, and success metrics.
- Own end-to-end ABM motion: targeting, segmentation, execution, and reporting.
- Design and run multi-channel ABM campaigns (outbound, direct mail, digital).
- Build AI-powered workflows to scale personalization using intent signals.
- Collaborate with Sales, RevOps, and Product Marketing on targeting and metrics.
- Own performance reporting: track MQLs, pipeline contributions, and adjustments.
🎯 Requirements
- 3+ years in B2B demand gen or ABM, SaaS preferred.
- Proven multi-channel ABM campaigns delivering pipeline.
- Experience building new campaign motion from ambiguity.
- Fluency with AI GTM tools: Claude Code, Clay, or equivalents.
- Strong segmentation, intent signals, and account prioritization.
- Excellent email copywriting for persona-specific messaging.
🎁 Benefits
- Flexible PTO
- Health and dental insurance options
- In-person collaboration opportunities
- Fertility and adoption benefits via Carrot
- Generous fully paid parental leave
- 401k from day 1
Meet JobCopilot: Your Personal AI Job Hunter
Automatically Apply to Marketing Jobs. Just set your
preferences and Job Copilot will do the rest — finding, filtering, and applying while you focus on what matters.
Help us maintain the quality of jobs posted on Empllo!
Is this position not a remote job?
Let us know!